
DORSET WEBSITE DESIGNER
A website for the world you're building
I could tell you why you need a website, but you already know that.
What interests me is what happens when the business you've built has become bigger, deeper or simply more you than the website you started with. Because at some point, your website needs to catch up - not just with what you do, but with who you've become, what you believe, the way you see the world, and the kind of experience you want to create for your people.
That's where I come in. Whether we've created your brand together or you're bringing an established brand to me, we'll bring the whole thing into alignment. Your words, your visual language, your offers, your story, your worldview, the way you work.
Let's give it all somewhere to live.


The inner work of creating your website.
There's a reason why it feels bigger than just "building a website".
It's not your first rodeo. You've built things, learned things, changed your mind, let go of things that no longer fit. You've gathered experience, perspective, ideas, and started building your body of work.
And perhaps for the first time, you're ready to really own all of that.
Not just the neat, easy-to-explain bits, but the different parts you've learned to love, the wisdom you've gained in hard times, and the worldview that's crystallised on the way.
This is about finding the words for what you now know, articulating what you're here to do, and honing what you want to be known for.
I'm a designer in my midlife who knows this isn't just a collection of pages - it's a personal reclaimation.
Website design is never just a technical practice - it's the sacred act of bringing your next chapter into form.
That's why you need someone you trust in your corner.
I'll help give shape, tone and feeling to what's emerging
You don't need to arrive with your messaging nailed, your sitemap agreed, and your brand packaged up.
That's part of what we'll do together.
I'll help you work out what needs to be said, what needs to be found and what needs to be felt.
I'll ask the questions, pull out the golden threads, challenge where needed and help find the words for the things you know but haven't quite articulated. If it feels aligned, I'll use Human Design and astrology as another lens on your brand.
Then I bring all of that into your website.
The copy, the structure, the visual direction, the design, the SEO. The little details that make the whole thing feel like you.
And if your brand needs attention too, we can bring that into the project. If you need new imagery, we can do photographs, too.
You don't need to hold all of it alone. You bring the work, and I'll help make sense of it, shape it and bring it into the world.


My kind of websites...
I believe in invitational marketing.
Not websites that corner, manufacture pain or orchestrate false urgency.
I create a different kind of experience. A website that feels like a place they can take their time. Somewhere they can explore the work, understand how you think, get a feel for who you are and decide for themself whether they want to move closer.
There will still be clear invitations throughout. Ways to enquire, work together, join the list, explore an offer or take the next step. But they're invitations, not pressure.
The right people don't need to be manipulated into working with you, they need enough space to recognise themselves in what you've created. That's part of the energetic congruence I aim for.
Does the experience of your website feel like you? Does it honour your own energy, as well as the energy of the people you're here to serve?
When those things line up, your website becomes a field of resonance - a place where the right people can arrive, breathe, explore, and choose.
A website you can grow with
I want to be honest here and say that your website isn't the finished version of your business, it's the place where your business gets to keep becoming.
As you live into this next chapter, your words will change, your thinking will deepen, new ideas will emerge, your offers will evolve.
You'll discover more about what you want to say, how you want to say it and who you want to say it to.
I want you to be able to move and flow with that, so I don't just build the website and hand you the keys.
II'm always here for you, but I also want to make sure you know how it works, how to update it and how to keep shaping it yourself.
You own this world, and I want you to be able to steer.

"I don't know where to start to explain how good Lucy is!
She is a multi-talented professional who can take amazing branding photography, can create all you need to create your branding collateral, draw out your tone of voice and the essence of what your business is, all to create an engaging and beautiful website and brand."
- CIARA CHELLUN -

DORSET WEBSITE DESIGNER & CREATIVE DIRECTOR
Why work with me?
I know what it’s like to hit midlife and realise that the person you’ve been presenting to the world isn’t quite the whole story.
I’ve spent years reclaiming myself from my Gen-X and corporate conditioning. The bits I thought were too much, too weird, or too unpalatable.
And I’m still doing that work of owning those pieces, following the threads, letting more of the real me into my work and my brand.
I understand the midlife becoming - that’s why I see brand differently.
For me, your brand isn’t something you slap on top of your business, it’s an expression of who you are, what you believe, and the work you’re here to do.
I love helping women find those deeper threads and give them form through strategy, words and visual expression. And I love using Human Design and astrology as lenses to cut through the noise and conditioning and get closer to a brand that's genuinely yours.
Your brand isn’t about becoming someone else, it's about coming home to yourself.
Website Design Investment
Every project is different, so we’ll shape the work around your business and what you actually need.
As a guide, most clients invest between £1,200–£4,000 in their brand, website or both, with website design options starting from £2800.
Please complete the form for my full studio pricing guide.


"A positive, empowering & collaborative process"
Building a website with Lucy has been such a positive, empowering & collaborative process. I would highly recommend the experience if you get the chance to work with her. She was able to hear & interpret the vision for my health coaching business' branding seamlessly.
- ALISA CONNAN -


WEBSITE DESIGN BASICS
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Frequently Asked Questions
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